{"id":3589,"date":"2014-02-28T06:00:27","date_gmt":"2014-02-28T14:00:27","guid":{"rendered":"\/\/www.livetoplaysports.com\/news-press\/?p=3589"},"modified":"2015-06-11T16:10:54","modified_gmt":"2015-06-11T23:10:54","slug":"live-to-play-sports-to-distribute-endura-cycling-apparel-in-canada","status":"publish","type":"post","link":"https:\/\/livetoplaysports.com\/news-press\/2014\/02\/live-to-play-sports-to-distribute-endura-cycling-apparel-in-canada\/","title":{"rendered":"Live to Play Sports to distribute Endura cycling apparel in Canada"},"content":{"rendered":"<p>PORT COQUITLAM, BC &#8211; FEBRUARY 28, 2014 &#8211;\u00a0Live to Play Sports is pleased to announce that it has become the exclusive Canadian distributor for <a href=\"\/\/www.endurasport.com\/\" target=\"_blank\">Endura<\/a> sportswear. Endura\u2019s line of elite technical cycling apparel will soon be available through LTP Sports\u2019 specialty bicycle retailer partners across Canada.<\/p>\n<div id=\"attachment_3593\" style=\"width: 209px\" class=\"wp-caption alignright\"><a href=\"\/\/www.endurasport.com\/\" target=\"_blank\"><img aria-describedby=\"caption-attachment-3593\" loading=\"lazy\" class=\"size-medium wp-image-3593\" alt=\"endura-clothing-mtb-trail\" src=\"\/\/www.livetoplaysports.com\/news-press\/wp-content\/uploads\/2014\/02\/endura-clothing-mtb-trail-199x300.jpg\" width=\"199\" height=\"300\" srcset=\"https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2014\/02\/endura-clothing-mtb-trail-199x300.jpg 199w, https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2014\/02\/endura-clothing-mtb-trail.jpg 524w\" sizes=\"(max-width: 199px) 100vw, 199px\" \/><\/a><p id=\"caption-attachment-3593\" class=\"wp-caption-text\">Born in Scotland. Ridden worldwide, and now in Canada.<\/p><\/div>\n<p>Founded in 1993, Endura is committed to timeless performance, premium materials and flawless craftsmanship. Based in Scotland, Endura\u2019s reputation is built on performance and reliability. Building on a solid foundation, Endura is now a global force in cycling apparel with distribution in more than 60 countries. The recent sponsorship of the top-ranked UCI WorldTour Movistar team speaks to the performance of Endura product.<\/p>\n<p>\u201cEndura represents a new perspective in performance cycling apparel for Canadian bicycle retailers,\u201d says Martin Tammik, VP of aftermarket brands for LTP Sports. \u201cTheir product lineup enables retailers to carry a consistent cycling apparel program for every season. Their lineup can be managed more like cycling accessories rather than traditional apparel. We are thrilled to be bringing this iconic, profitable brand to Canada, and proud to be backing it up with LTP Sports\u2019 leading customer service.\u201d<\/p>\n<p>Simon Richardson, International Sales Manager for Endura adds, \u201cat Endura we take great pride in not only our premium cycling apparel but also our key international partners. Live To Play Sports\u2019 reputation within the Canadian marketplace is unparalleled, so we see this as a key strategic\u00a0alliance. We look forward to seeing great success throughout Canada.\u201d<\/p>\n<p style=\"text-align: center;\">-30-<\/p>\n<p><img class=\"alignright  wp-image-3595\" alt=\"Endura-Logo\" src=\"\/\/www.livetoplaysports.com\/news-press\/wp-content\/uploads\/2014\/02\/Endura-Logo-300x48.jpg\" width=\"200\" srcset=\"https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2014\/02\/Endura-Logo-300x48.jpg 300w, https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2014\/02\/Endura-Logo-1024x165.jpg 1024w, https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2014\/02\/Endura-Logo-500x80.jpg 500w, https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2014\/02\/Endura-Logo.jpg 1525w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PORT COQUITLAM, BC &#8211; FEBRUARY 28, 2014 &#8211;\u00a0Live to Play Sports is pleased to announce that it has become the exclusive Canadian distributor for Endura sportswear. Endura\u2019s line of elite technical cycling apparel will soon be available through LTP Sports\u2019&#8230;..<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[166],"_links":{"self":[{"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/posts\/3589"}],"collection":[{"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/comments?post=3589"}],"version-history":[{"count":17,"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/posts\/3589\/revisions"}],"predecessor-version":[{"id":5695,"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/posts\/3589\/revisions\/5695"}],"wp:attachment":[{"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/media?parent=3589"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/categories?post=3589"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/livetoplaysports.com\/news-press\/wp-json\/wp\/v2\/tags?post=3589"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}