{"id":6206,"date":"2015-06-26T08:44:16","date_gmt":"2015-06-26T15:44:16","guid":{"rendered":"\/\/livetoplaysports.com\/news-press\/?p=6206"},"modified":"2015-07-10T09:08:54","modified_gmt":"2015-07-10T16:08:54","slug":"pinkbike-visite-les-installations-de-production-et-le-siege-social-de-maxima-en-californie","status":"publish","type":"post","link":"https:\/\/livetoplaysports.com\/news-press\/fr\/2015\/06\/pinkbike-visite-les-installations-de-production-et-le-siege-social-de-maxima-en-californie\/","title":{"rendered":"Pinkbike visite les installations de production et le si\u00e8ge social de Maxima en Californie"},"content":{"rendered":"<div id=\"attachment_6170\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><a href=\"\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2015\/06\/pinkbike-maxima-factory-tour1-800.jpg\"><img aria-describedby=\"caption-attachment-6170\" loading=\"lazy\" class=\"wp-image-6170 size-full\" src=\"\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2015\/06\/pinkbike-maxima-factory-tour1-800.jpg\" alt=\"pinkbike-maxima-factory-tour1-800\" width=\"800\" height=\"534\" srcset=\"https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2015\/06\/pinkbike-maxima-factory-tour1-800.jpg 800w, https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2015\/06\/pinkbike-maxima-factory-tour1-800-300x200.jpg 300w, https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2015\/06\/pinkbike-maxima-factory-tour1-800-449x300.jpg 449w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><p id=\"caption-attachment-6170\" class=\"wp-caption-text\">Photos from pinkbike.com<\/p><\/div>\n<p><a href=\"\/\/www.maximausa.com\/bike\/\" target=\"_blank\">Maxima Racing Oils<\/a> fait partie de l&#8217;industrie de l&#8217;automobile et des sports motoris\u00e9s depuis fort longtemps, mais leur pr\u00e9sence sur la sc\u00e8ne du cyclisme est relativement r\u00e9cente.<\/p>\n<p>Situ\u00e9e en Californie du Sud, Maxima \u00e9labore, m\u00e9lange, puis met en bouteille tous ses produits \u00e0 l&#8217;interne, ce qui est assez inhabituel dans le monde des huiles haute performance. Jetez un coup \u00e0 ce qui s&#8217;y passe et apprenez une chose ou deux sur la mani\u00e8re dont on fabrique du lubrifiant \u00e0 v\u00e9lo gr\u00e2ce \u00e0 la r\u00e9cente visite de pinkbike \u00e0 l\u2019usine de Maxima, ainsi qu&#8217;\u00e0 un entretien avec son pr\u00e9sident, Danny Massie.<\/p>\n<p>De pinkbike.com:<\/p>\n<blockquote><p>Danny Massie n&#8217;\u00e9tait qu&#8217;un adolescent lorsqu&#8217;il commence \u00e0 travailler chez Maxima Racing Oils. Il obtient un MBA apr\u00e8s avoir d\u00e9but\u00e9 au bas de l&#8217;\u00e9chelle chez Maxima, d&#8217;abord comme balayeur de plancher, puis comme pr\u00e9pos\u00e9 \u00e0 la mise en bouteille des produits, puis comme assistant \u00e0 l&#8217;\u00e9laboration des c\u00e9l\u00e8bres m\u00e9langes qui ont propuls\u00e9 ces produits jusqu&#8217;au statut d&#8217;\u00e9l\u00e9ment indispensable selon les \u00e9quipes de sports motoris\u00e9s les plus prosp\u00e8res. Il existe peu de jeunes gens dont le r\u00eave est de faire carri\u00e8re dans le domaine des huiles, y compris Massie. En plus, un emploi l&#8217;attendait dans l&#8217;une des cinq institutions bancaires les plus illustres du monde. Massie nous dit qu&#8217;il avait d\u00e9j\u00e0 achet\u00e9 son complet-cravate, un porte-documents et des chaussures Brooks Brothers lorsque Dick Lechien, propri\u00e9taire-fondateur de Maxima, lui demande de diriger l&#8217;entreprise. Dire que Massie \u00e9tait d\u00e9chir\u00e9 entre sa loyaut\u00e9 envers Maxima et une carri\u00e8re de choix dans le secteur financier serait un euph\u00e9misme. Danny choisit Maxima. Une fois que ce jeune pr\u00e9sident avait prouv\u00e9 qu&#8217;il pouvait superviser cette entreprise prosp\u00e8re, Massie a fait une offre pour l&#8217;acheter. On conna\u00eet la suite&#8230;<\/p><\/blockquote>\n<p><a href=\"\/\/www.pinkbike.com\/news\/inside-maxima-racing-oils-factory-visit.html\" target=\"_blank\">Lire tout l&#8217;article sur pinkbike.com<\/a><\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-6206 gallery-columns-3 gallery-size-thumbnail'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/livetoplaysports.com\/news-press\/fr\/2015\/06\/pinkbike-tours-maximas-hq\/pinkbike-maxima-factory-tour4-800\/'><img width=\"150\" height=\"150\" src=\"https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2015\/06\/pinkbike-maxima-factory-tour4-800-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/livetoplaysports.com\/news-press\/fr\/2015\/06\/pinkbike-tours-maximas-hq\/pinkbike-maxima-factory-tour3-800\/'><img width=\"150\" height=\"150\" src=\"https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2015\/06\/pinkbike-maxima-factory-tour3-800-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/livetoplaysports.com\/news-press\/fr\/2015\/06\/pinkbike-tours-maximas-hq\/pinkbike-maxima-factory-tour2-800\/'><img width=\"150\" height=\"150\" src=\"https:\/\/livetoplaysports.com\/news-press\/wp-content\/uploads\/2015\/06\/pinkbike-maxima-factory-tour2-800-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" \/><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/>\n\t\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Maxima Racing Oils fait partie de l&#8217;industrie de l&#8217;automobile et des sports motoris\u00e9s depuis fort longtemps, mais leur pr\u00e9sence sur la sc\u00e8ne du cyclisme est relativement r\u00e9cente. Situ\u00e9e en Californie du Sud, Maxima \u00e9labore, m\u00e9lange, puis met en bouteille tous&#8230;..<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[845],"tags":[249],"_links":{"self":[{"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/posts\/6206"}],"collection":[{"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/comments?post=6206"}],"version-history":[{"count":1,"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/posts\/6206\/revisions"}],"predecessor-version":[{"id":6207,"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/posts\/6206\/revisions\/6207"}],"wp:attachment":[{"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/media?parent=6206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/categories?post=6206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/livetoplaysports.com\/news-press\/fr\/wp-json\/wp\/v2\/tags?post=6206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}